TULSA KING

Co-Creative Director / Writer / Producer

How did we launch a new original series from the creators of Yellowstone and Boardwalk Empire? Sorry, I ain’t no rat. Strategy sworn to secrecy. I don’t name names. <looks over shoulder, leans in, quieter> Sylvester Stallone <cough cough> every screen and billboard in the country….

I drove creative development of the Tulsa King S1 campaign, from creative brief to key art and bridge content strategy. I led the scripting of EPK cast and crew interview questions, creative directed separate shoots for Stallone and showrunner Terence Winter, and conducted both interviews.

Tulsa King broke all viewership records and become the biggest series premiere in Paramount+ history.