SIZZLES & SALES TAPES

Creative Director / Writer

For a number of years, I led the creative development for Viacom's (and later Paramount's) high-profile executive communications, developing custom content and sizzles for upfronts, board meetings, and national sales events.

The first video is one I wrote and produced for Paramount's Investors Day, featuring Taylor Sheridan discussing his growing slate of franchises.

Below that is a behind-the-scenes piece I directed and produced for a Viacom Board Budget presentation, capturing the making of a Lip Sync Battle-inspired video featuring Viacom's C-suite executives.

One of my favorites, however, is sealed in the Viacom vault. It was for a Sales off-site, I co-wrote/co-directed a custom comedy piece featuring Viacom’s top talent—including RuPaul, Eric Cartman, and Jon Taffer—as they trained with Ad Sales leadership. The session quickly unraveled into Taffer and Cartman shouting at our Sales executives. Finally, an unlikely star emerged: Ghost Face (from MTV's Scream series), proudly announcing he'd closed Toyota's Upfront deal at a 15% year-over-year increase.